Stadia’s death spiral, according to the Google employee in charge of mopping up after its murder

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Google’s streaming dream died in January this 12 months: the Google Stadia streaming service joined a laundry listing of tasks the corporate has canned through the years. Google might open a Ben & Jerry’s-style taste graveyard for all of them. We all know the streaming platform struggled with market share since its launch in 2019, and I never was a fan of its business model, however as we speak we do have some perception into why Google closed Stadia down, from the particular person in command of doing so.

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A statement from a Google employee, Dov Zimring, has been launched as part of the FTC vs Microsoft court docket case (through 9to5Google). Solely minorly redacted, the assertion offers us a run down of Google’s place main as much as Stadia’s closure and why, finally, Stadia was in a loss of life spiral lengthy earlier than its precise demise.

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